McDONALD'S x COCA COLA
PERSONAL SODA FOUNTAIN
Inspiration
Refreshing - Bright and Bold - Red and White - Joyful - Familiar.
SET Factors
Identified various factors that affect consumer trends.
Social Change
Economic Trends
Technology
More time spent working from home. Increased convenience of preparing meals and beverages at home rather than making an extra trip out.
Upper and middle class people have more free time and available funds. Prefer to invest in products that will save them money in the long term and are better for the environment.
Virtual meeting technology makes working from home easy, while SodaStream and similar technologies make it possible to make carbonated beverages at home with ease.
Ideation Sketching
How it Works
Modeling
Modeled design using foam and Bristol paper to get an idea of scale and placement of components. Used information from physical
model to create a 3D model using Fusion 360.